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Poke foods market size to grow by USD 781.91 million from 2021 to 2026: A descriptive analysis of customer landscape, vendor assessment, and market dynamics – Technavio


NEW YORK, Jan. 23, 2023 /PRNewswire/ — The global poke foods market size is estimated to increase by USD 781.91 million from 2021 to 2026. The market’s growth momentum will accelerate at a CAGR of 8.41% during the forecast period. The competitive scenario categorizes companies based on various performance indicators. Some of the factors considered include the financial performance of companies, growth strategies, product innovations, new product launches, investments, and growth in market share, among others – Buy the report!

Global poke foods market – Customer landscape
To help companies evaluate and develop growth strategies, the report outlines –

  • Key purchase criteria
  • Adoption rates
  • Adoption lifecycle
  • Drivers of price sensitivity

Global poke foods market – Vendor analysis
Vendor offerings –

  • Ahipoki Bowl – The company offers ahi poke seafood such as unagi bowl and salmon bowl.
  • ALOHA POKE Co. – The company offers poke bowls with varieties of tofu and shrimp.
  • FreshFin Poke – The company offers a variety of signature poke bowls such as Hawaiian Tofu, Ono Herbs Chic, Aloha Salmon, and Tantalising Tuna.
  • Ginger Sushi Boutique Franchise – The company offers poke with hand-crafted bowls such as Mango Tango, Spicy Tuna, and Cilantro Chicken.
  • For more details on vendors and their offerings – Request a sample report 

Vendor landscape –

The global poke foods market is fragmented, with the presence of several regional and a few global vendors. A few prominent vendors that offer poke foods in the market are Acme Smoked Fish Holding Corp., Ahipoki Bowl, ALOHA POKE Co., Double Seven Hospitality, ECOO Common Foods GmbH and Co. KG, FreshFin Poke, Ginger Sushi Boutique Franchise, HARTFORD POKE Co., HEALTHY POKE SL, Moe Poke, ONO Poke Shop, Poke Me Group Pty Ltd., POKED, Pokeworks, Sweetfin, Fishbowl Venture Sdn Bhd, THE POKE Co., The Poke Lab, Western United Fish Co. dba AnnaSea Foods Group, among others.

Vendors compete on factors such as price, quality, innovation, service, packaging, brand image, distribution, and promotion. Therefore, it becomes imperative for the vendors in the global poke foods market to come up with innovative strategies and build their dedicated customer base.

Global poke foods market – Segmentation assessment

Segment overview
Technavio has segmented the market based on product (varieties of tuna and other species). 

  • The varieties of tuna segment will grow at a significant rate during the forecast period. The growth of this segment is attributed to factors such as the increasing consumption of tuna fish across major seafood-consuming countries and the rising number of new vendors in regions such as Oceania, Western Europe, and North America.

Geography overview
Based on geography, the global poke foods market is segmented into North America, Europe, APAC, South America, and Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global poke foods market.

  • North America will account for 71% of the market’s growth during the forecast period. The US and Canada are the key revenue contributors to the poke foods in the region. Moreover, market growth in this region will be faster than the growth of the market in Europe. The growth of the market in North America is attributed to factors such as the influx of new vendors and the growing consumption of raw tuna fish in the US, Mexico, and Canada.

Download a sample report

Global poke foods market – Market dynamics

Leading drivers – The health benefits of poke foods are driving the growth of the market. Poke foods have a large amount of nutrients such as omega-3 fatty acids and vitamin A. Raw and diced meat used in the preparation of poke bowls has low fat content, which improves cardiovascular health. In addition, poke foods contain a large amount of iron and vitamin B, which help in the production of red blood cells. Such health benefits of poke foods will propel the market growth during the forecast period.

Key trends – The rising trend of organic seafood and poke foods is a key trend in the market. Organic seafood is made from naturally sourced ingredients and does not contain preservatives. It has low calorie and gluten content when compared to seafood prepared from conventional methods. The popularity of poke foods is rising steadily, as they contain several organically sourced products such as sesame oil, sea salt, and Limu seaweed. Moreover, an increase in the number of organized retailing outlets offering organically sourced poke foods and regular launches of such food products will also drive market growth during the forecast period.

Major challenges – The rising prices of tuna will challenge the poke foods market during the forecast period. Global imports of raw tuna have declined due to rising prices. Moreover, during the COVID-19 pandemic, tuna fishermen found it difficult to meet the demand due to low catch volumes. Such instability in the prices of tuna fish will discourage customers in developing countries from purchasing poke foods. This, in turn, will hinder the growth of the market during the forecast period.

Drivers, trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

What are the key data covered in this poke foods market report?

  • CAGR of the market during the forecast period
  • Detailed information on factors that will drive the growth of the poke foods market between 2022 and 2026
  • Precise estimation of the size of the poke foods market and its contribution to the parent market
  • Accurate predictions about upcoming trends and changes in consumer behavior
  • Growth of the poke foods market across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market’s competitive landscape and detailed information about vendors
  • Comprehensive analysis of factors that will challenge the growth of Poke Foods Market vendors

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Poke Foods Market Scope

Report Coverage

Details

Page number

130

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 8.41%

Market growth 2022-2026

USD 781.91 million

Market structure

Fragmented

YoY growth 2021-2022 (%)

6.97

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 71%

Key countries

US, Canada, Australia, Germany, UK, and Italy

Competitive landscape

Leading vendors, market positioning of vendors, competitive strategies, and industry risks

Key companies profiled

Acme Smoked Fish Holding Corp., Ahipoki Bowl, ALOHA POKE Co., Double Seven Hospitality, ECOO Common Foods GmbH and Co. KG, FreshFin Poke, Ginger Sushi Boutique Franchise, HARTFORD POKE Co., HEALTHY POKE SL, Moe Poke, ONO Poke Shop, Poke Me Group Pty Ltd., POKED, Pokeworks, Sweetfin, Fishbowl Venture Sdn Bhd, THE POKE Co., The Poke Lab, Western United Fish Co. dba AnnaSea Foods Group, and LA Poke

Market dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Browse for Technavio’s consumer staples market reports

Table of contents

1 Executive Summary

  • 1.1 Market overview 
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem 
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition 
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis 
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026 
    • Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary 
    • Exhibit 17: Five forces analysis – Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers 
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers 
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants 
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes 
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry 
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition 
    • Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by Product

  • 5.1 Market segments 
    • Exhibit 24: Chart on Product – Market share 2021-2026 (%)
    • Exhibit 25: Data Table on Product – Market share 2021-2026 (%)
  • 5.2 Comparison by Product 
    • Exhibit 26: Chart on Comparison by Product
    • Exhibit 27: Data Table on Comparison by Product
  • 5.3 Varieties of tuna – Market size and forecast 2021-2026
    • Exhibit 28: Chart on Varieties of tuna – Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Varieties of tuna – Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Varieties of tuna – Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Varieties of tuna – Year-over-year growth 2021-2026 (%)
  • 5.4 Other species – Market size and forecast 2021-2026
    • Exhibit 32: Chart on Other species – Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on Other species – Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on Other species – Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on Other species – Year-over-year growth 2021-2026 (%)
  • 5.5 Market opportunity by Product 
    • Exhibit 36: Market opportunity by Product ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview 
    • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation 
    • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison 
    • Exhibit 40: Chart on Geographic comparison
    • Exhibit 41: Data Table on Geographic comparison
  • 7.3 North America – Market size and forecast 2021-2026
    • Exhibit 42: Chart on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 43: Data Table on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 44: Chart on North America – Year-over-year growth 2021-2026 (%)
    • Exhibit 45: Data Table on North America – Year-over-year growth 2021-2026 (%)
  • 7.4 Europe – Market size and forecast 2021-2026
    • Exhibit 46: Chart on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 47: Data Table on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 48: Chart on Europe – Year-over-year growth 2021-2026 (%)
    • Exhibit 49: Data Table on Europe – Year-over-year growth 2021-2026 (%)
  • 7.5 APAC – Market size and forecast 2021-2026
    • Exhibit 50: Chart on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 51: Data Table on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 52: Chart on APAC – Year-over-year growth 2021-2026 (%)
    • Exhibit 53: Data Table on APAC – Year-over-year growth 2021-2026 (%)
  • 7.6 South America – Market size and forecast 2021-2026
    • Exhibit 54: Chart on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on South America – Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on South America – Year-over-year growth 2021-2026 (%)
  • 7.7 Middle East and Africa – Market size and forecast 2021-2026 
    • Exhibit 58: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)
  • 7.8 US – Market size and forecast 2021-2026
    • Exhibit 62: Chart on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on US – Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on US – Year-over-year growth 2021-2026 (%)
  • 7.9 Canada – Market size and forecast 2021-2026
    • Exhibit 66: Chart on Canada – Market size and forecast 2021-2026 ($ million)
    • Exhibit 67: Data Table on Canada – Market size and forecast 2021-2026 ($ million)
    • Exhibit 68: Chart on Canada – Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on Canada – Year-over-year growth 2021-2026 (%)
  • 7.10 Germany – Market size and forecast 2021-2026
    • Exhibit 70: Chart on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 71: Data Table on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 72: Chart on Germany – Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on Germany – Year-over-year growth 2021-2026 (%)
  • 7.11 UK – Market size and forecast 2021-2026
    • Exhibit 74: Chart on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 75: Data Table on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 76: Chart on UK – Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on UK – Year-over-year growth 2021-2026 (%)
  • 7.12 Australia – Market size and forecast 2021-2026
    • Exhibit 78: Chart on Australia – Market size and forecast 2021-2026 ($ million)
    • Exhibit 79: Data Table on Australia – Market size and forecast 2021-2026 ($ million)
    • Exhibit 80: Chart on Australia – Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on Australia – Year-over-year growth 2021-2026 (%)
  • 7.13 Italy – Market size and forecast 2021-2026
    • Exhibit 82: Chart on Italy – Market size and forecast 2021-2026 ($ million)
    • Exhibit 83: Data Table on Italy – Market size and forecast 2021-2026 ($ million)
    • Exhibit 84: Chart on Italy – Year-over-year growth 2021-2026 (%)
    • Exhibit 85: Data Table on Italy – Year-over-year growth 2021-2026 (%)
  • 7.14 Market opportunity by geography 
    • Exhibit 86: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Impact of drivers and challenges 
    • Exhibit 87: Impact of drivers and challenges in 2021 and 2026
  • 8.4 Market trends

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Vendor landscape 
    • Exhibit 88: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption 
    • Exhibit 89: Overview on factors of disruption
  • 9.4 Industry risks 
    • Exhibit 90: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered 
    • Exhibit 91: Vendors covered
  • 10.2 Market positioning of vendors 
    • Exhibit 92: Matrix on vendor position and classification
  • 10.3 Ahipoki Bowl 
    • Exhibit 93: Ahipoki Bowl – Overview
    • Exhibit 94: Ahipoki Bowl – Product / Service
    • Exhibit 95: Ahipoki Bowl – Key offerings
  • 10.4 ALOHA POKE Co. 
    • Exhibit 96: ALOHA POKE Co. – Overview
    • Exhibit 97: ALOHA POKE Co. – Product / Service
    • Exhibit 98: ALOHA POKE Co. – Key offerings
  • 10.5 ECOO Common Foods GmbH and Co. KG 
    • Exhibit 99: ECOO Common Foods GmbH and Co. KG – Overview
    • Exhibit 100: ECOO Common Foods GmbH and Co. KG – Product / Service
    • Exhibit 101: ECOO Common Foods GmbH and Co. KG – Key offerings
  • 10.6 Fishbowl Venture Sdn Bhd 
    • Exhibit 102: Fishbowl Venture Sdn Bhd – Overview
    • Exhibit 103: Fishbowl Venture Sdn Bhd – Product / Service
    • Exhibit 104: Fishbowl Venture Sdn Bhd – Key offerings
  • 10.7 FreshFin Poke 
    • Exhibit 105: FreshFin Poke – Overview
    • Exhibit 106: FreshFin Poke – Product / Service
    • Exhibit 107: FreshFin Poke – Key offerings
  • 10.8 HARTFORD POKE Co. 
    • Exhibit 108: HARTFORD POKE Co. – Overview
    • Exhibit 109: HARTFORD POKE Co. – Product / Service
    • Exhibit 110: HARTFORD POKE Co. – Key offerings
  • 10.9 POKED 
    • Exhibit 111: POKED – Overview
    • Exhibit 112: POKED – Product / Service
    • Exhibit 113: POKED – Key offerings
  • 10.10 Pokeworks 
    • Exhibit 114: Pokeworks – Overview
    • Exhibit 115: Pokeworks – Product / Service
    • Exhibit 116: Pokeworks – Key offerings
  • 10.11 Sweetfin 
    • Exhibit 117: Sweetfin – Overview
    • Exhibit 118: Sweetfin – Product / Service
    • Exhibit 119: Sweetfin – Key offerings
  • 10.12 Western United Fish Co. dba AnnaSea Foods Group
    • Exhibit 120: Western United Fish Co. dba AnnaSea Foods Group – Overview
    • Exhibit 121: Western United Fish Co. dba AnnaSea Foods Group – Product / Service
    • Exhibit 122: Western United Fish Co. dba AnnaSea Foods Group – Key offerings

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Inclusions and exclusions checklist 
    • Exhibit 123: Inclusions checklist
    • Exhibit 124: Exclusions checklist
  • 11.3 Currency conversion rates for US$ 
    • Exhibit 125: Currency conversion rates for US$
  • 11.4 Research methodology 
    • Exhibit 126: Research methodology
    • Exhibit 127: Validation techniques employed for market sizing
    • Exhibit 128: Information sources
  • 11.5 List of abbreviations 
    • Exhibit 129: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contact
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
Newsroom: https://newsroom.technavio.org/news/poke-foodsmarket

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