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NEW YORK, June 21, 2023 /PRNewswire/ — The global pet care market size is estimated to grow by USD 72.82 billion from 2022 to 2027, according to Technavio. The market is estimated to grow at a CAGR of 6% during the forecast period. However, the growth momentum will progress. North America is estimated to account for 42% of the global market during the forecast period. For more insights on the historic (2017 to 2021) and forecast market size (2023 to 2027) – Request a sample report
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- Special coverage on the Russia–Ukraine war; global inflation; recovery analysis from COVID-19; supply chain disruptions, global trade tensions; and risk of recession
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Global Pet Care Market – Segmentation Assessment
Segment Overview
Technavio has segmented the market based on application (Dogs, Cats, and Others), product (Food, Accessories, and Grooming), and geography (North America, Europe, APAC, Middle East and Africa, and South America).
- The market share growth by the dogs segment will be significant during the forecast period. Dogs make up a significant portion of the global market, which is currently experiencing growth. Businesses cater to a combination of dog-related categories, including food, grooming, healthcare, and accessories. However, dogs are considered to reduce stress, anxiety, and depression, encourage activity, and improve cardiovascular health. Parents often keep dogs as pets to guide their children’s responsibility, the significance of kindness, and the importance of sharing. Further, to keep their dogs healthy even when they are not home, working couples with nuclear families often purchase dog-care supplies. Therefore, the segment is expected to rise with an increase in demand for pet dogs in the global market during the forecast period.
Geography Overview
By geography, the global pet care market is segmented into North America, Europe, APAC, Middle East and Africa, and South America. The report provides actionable insights and estimates the contribution of all regions to the growth of the global pet care market.
- North America is estimated to account for 42% of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. The pet care industry in the area is currently being influenced by technology. The creation of specific pet apps is one of the trends currently dominating the market. It allows pet owners to keep an eye on their animals’ eating habits, playtime, and health regimens. The significant factor fueling the expansion of the pet care industry is people’s desire for a friend. In North America, the market for pet care is currently expanding. The demand for pet-related services is increasing, including grooming, training, and adoption. However, in North America, pet food is the biggest category of pet care. A major market trend has been the growing consumer interest in organic, whole-food, and healthy foods. As modern pet owners are more likely to give their animals the best care possible, pet grooming services are becoming more and more popular. Despite being a rapidly increasing attraction, the grooming sector of the pet service industry has historically grown at the fastest rate and will continue to do so in the years to come, The demand for pet insurance in the regional market is expected to grow along with the demand for protein and other supplements in animal food during the forecast period.
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Global Pet Care Market – Market Dynamics
Key factor driving market growth
Increasing pet ownership is a major driving factor in market growth. This is because more people are deciding to keep pets for a number of reasons as pet ownership has increased recently. Along with the number of pet owners the demand for pet care goods and services increases. Pets receive the same level of care and acceptance as people and are treated as members of the family. Pet owners are therefore willing to spend more on pet care goods and services in order to make sure that their pets are well taken care of. The market for pet care will continue to grow as a result of this trend, which is expected to continue. It has become easier for people to keep pets as landlords and employers increasingly value pet adoption. The increase in pet ownership can be attributed to multiple factors, including the humanization of pets, the availability of pet-friendly homes and workplaces, and the COVID-19 pandemic. Therefore, these factors have led to a rise in demand for pet care products and services, which is expected to fuel the growth of the global market during the forecast period.
Leading trends influencing the market
The growing popularity of customization in pet care products is a major trend in the market growth. Customers are interested in the variety of pet care products that market competitors are developing. The majority of businesses allow customers to customize their pet care products. According to the needs of pet owners, the design, color, size, raw material, style, and shape can be changed. However, in order to satisfy the unique requirements of each customer in the global market, features like unique decorations and bedding, portability, personalized accessories, built-in storage space, food and drink holders, seating arrangements, type of raw materials, and other appealing features can be added. Pet owners can also request customized pet accessories like leashes, collars with name tags, and harnesses made from specific raw materials, such as leather. Due to the fact that leading manufacturers are providing designer, specially-made pet care products to meet consumer demand, the global market is expected to experience substantial growth as a result of growing consumer demand during the forecast period.
Major challenges hindering the market growth
The increasing competition for pet care products globally is a major challenge hindering market growth. The global market is extremely competitive, with a large number of players providing a diverse range of goods and services. The recent development of e-commerce platforms, which has made it easier for new players to enter the market and compete with established brands, is a significant factor driving competition in the global market. However, as a result of the growth of online marketplaces, businesses now have to compete not only with local retailers but also with international players who have significant resources and economies of scale. Businesses must invest in R&D, marketing, and branding to develop advanced products that meet shifting consumer demands while also addressing logistical and supply chain issues if they want to grow in this market environment. Hence, the increasing competition among the players in the global market is expected to impede growth during the forecast period.
Insights on Market Drivers, trends, & Challenges, historic period(2017 to 2021) and
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What are the key data covered in this Pet Care Market report?
- CAGR of the market during the forecast period
- Detailed information on factors that will drive the growth of the pet care market between 2023 and 2027
- Precise estimation of the size of the pet care market size and its contribution to the market in focus on the parent market
- Accurate predictions about upcoming trends and changes in consumer behavior
- Growth of the pet care market industry across North America, Europe, APAC, Middle East and Africa, and South America
- A thorough analysis of the market’s competitive landscape and detailed information about vendors
- Comprehensive analysis of factors that will challenge the growth of pet care market vendors
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Related Reports:
The pet daycare and lodging market size is estimated to grow at a CAGR of 6.98% between 2022 and 2027. The market size is forecast to increase by USD 10.18 billion. This report extensively covers market segmentation by service (dog daycare and lodging, combined daycare and lodging, and cat daycare and lodging), type (dog, cat, and others), and geography (North America, Europe, APAC, South America, and Middle East and Africa).
The global pet insurance market size is estimated to grow by USD 19,852.9 million between 2022 and 2027 accelerating at a CAGR of 31.41%. This report extensively covers market segmentation by Type (dogs, cats, and others) and Geography (North America, Europe, APAC, South America, and the Middle East and Africa). The market trend in pet care services is increasingly focused on offering high-end premium services.
Pet Care Market Scope | |
Report Coverage | Details |
Base year | 2022 |
Historic period | 2017-2021 |
Forecast period | 2023-2027 |
Growth momentum & CAGR | Accelerate at a CAGR of 6% |
Market growth 2023-2027 | USD 72.82 billion |
Market structure | Fragmented |
YoY growth 2022-2023 (%) | 5.75 |
Regional analysis | North America, Europe, APAC, Middle East and Africa, and South America |
Performing market contribution | North America at 42% |
Key countries | US, China, Germany, UK, and France |
Competitive landscape | Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled | ABP Food Group Ltd., Agrolimen SA, Aller Petfood Group AS, Ancol Pet Products Ltd., Beaphar Beheer BV, Champion Petfoods Holding Inc., Colgate Palmolive Co., Doskocil Manufacturing Co. Inc., General Mills Inc., heristo aktiengesellschaft, Mars Inc., Monge and C Spa, Nestle SA, Pets Choice Ltd., saturn petcare gmbh, Schell and Kampeter Inc., Tail Blazers, The J.M Smucker Co., Unicharm Corp., and United Petfood Producers NV |
Market dynamics | Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
Customization purview | If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
- Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
- Exhibit 07: Executive Summary – Chart on Incremental Growth
- Exhibit 08: Executive Summary – Data Table on Incremental Growth
- Exhibit 09: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2022
- 3.4 Market outlook: Forecast for 2022-2027
- Exhibit 14: Chart on Global – Market size and forecast 2022-2027 ($ billion)
- Exhibit 15: Data Table on Global – Market size and forecast 2022-2027 ($ billion)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
4 Historic Market Size
- 4.1 Global pet care market 2017 – 2021
- Exhibit 18: Historic Market Size – Data Table on Global pet care market 2017 – 2021 ($ billion)
- 4.2 By Application Segment Analysis 2017 – 2021
- Exhibit 19: Historic Market Size – By Application Segment 2017 – 2021 ($ billion)
- 4.3 By Product Segment Analysis 2017 – 2021
- Exhibit 20: Historic Market Size – By Product Segment 2017 – 2021 ($ billion)
- 4.4 Geography Segment Analysis 2017 – 2021
- Exhibit 21: Historic Market Size – Geography Segment 2017 – 2021 ($ billion)
- 4.5 Country Segment Analysis 2017 – 2021
- Exhibit 22: Historic Market Size – Country Segment 2017 – 2021 ($ billion)
5 Five Forces Analysis
- 5.1 Five forces summary
- Exhibit 23: Five forces analysis – Comparison between 2022 and 2027
- 5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
- 5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
- 5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027
- 5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027
- 5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027
- 5.7 Market condition
- Exhibit 29: Chart on Market condition – Five forces 2022 and 2027
6 Market Segmentation by Application
- 6.1 Market segments
- Exhibit 30: Chart on Application – Market share 2022-2027 (%)
- Exhibit 31: Data Table on Application – Market share 2022-2027 (%)
- 6.2 Comparison by Application
- Exhibit 32: Chart on Comparison by Application
- Exhibit 33: Data Table on Comparison by Application
- 6.3 Dogs – Market size and forecast 2022-2027
- Exhibit 34: Chart on Dogs – Market size and forecast 2022-2027 ($ billion)
- Exhibit 35: Data Table on Dogs – Market size and forecast 2022-2027 ($ billion)
- Exhibit 36: Chart on Dogs – Year-over-year growth 2022-2027 (%)
- Exhibit 37: Data Table on Dogs – Year-over-year growth 2022-2027 (%)
- 6.4 Cats – Market size and forecast 2022-2027
- Exhibit 38: Chart on Cats – Market size and forecast 2022-2027 ($ billion)
- Exhibit 39: Data Table on Cats – Market size and forecast 2022-2027 ($ billion)
- Exhibit 40: Chart on Cats – Year-over-year growth 2022-2027 (%)
- Exhibit 41: Data Table on Cats – Year-over-year growth 2022-2027 (%)
- 6.5 Others – Market size and forecast 2022-2027
- Exhibit 42: Chart on Others – Market size and forecast 2022-2027 ($ billion)
- Exhibit 43: Data Table on Others – Market size and forecast 2022-2027 ($ billion)
- Exhibit 44: Chart on Others – Year-over-year growth 2022-2027 (%)
- Exhibit 45: Data Table on Others – Year-over-year growth 2022-2027 (%)
- 6.6 Market opportunity by Application
- Exhibit 46: Market opportunity by Application ($ billion)
- Exhibit 47: Data Table on Market opportunity by Application ($ billion)
7 Market Segmentation by Product
- 7.1 Market segments
- Exhibit 48: Chart on Product – Market share 2022-2027 (%)
- Exhibit 49: Data Table on Product – Market share 2022-2027 (%)
- 7.2 Comparison by Product
- Exhibit 50: Chart on Comparison by Product
- Exhibit 51: Data Table on Comparison by Product
- 7.3 Food – Market size and forecast 2022-2027
- Exhibit 52: Chart on Food – Market size and forecast 2022-2027 ($ billion)
- Exhibit 53: Data Table on Food – Market size and forecast 2022-2027 ($ billion)
- Exhibit 54: Chart on Food – Year-over-year growth 2022-2027 (%)
- Exhibit 55: Data Table on Food – Year-over-year growth 2022-2027 (%)
- 7.4 Accessories – Market size and forecast 2022-2027
- Exhibit 56: Chart on Accessories – Market size and forecast 2022-2027 ($ billion)
- Exhibit 57: Data Table on Accessories – Market size and forecast 2022-2027 ($ billion)
- Exhibit 58: Chart on Accessories – Year-over-year growth 2022-2027 (%)
- Exhibit 59: Data Table on Accessories – Year-over-year growth 2022-2027 (%)
- 7.5 Grooming – Market size and forecast 2022-2027
- Exhibit 60: Chart on Grooming – Market size and forecast 2022-2027 ($ billion)
- Exhibit 61: Data Table on Grooming – Market size and forecast 2022-2027 ($ billion)
- Exhibit 62: Chart on Grooming – Year-over-year growth 2022-2027 (%)
- Exhibit 63: Data Table on Grooming – Year-over-year growth 2022-2027 (%)
- 7.6 Market opportunity by Product
- Exhibit 64: Market opportunity by Product ($ billion)
- Exhibit 65: Data Table on Market opportunity by Product ($ billion)
8 Customer Landscape
- 8.1 Customer landscape overview
- Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Exhibit 67: Chart on Market share by geography 2022-2027 (%)
- Exhibit 68: Data Table on Market share by geography 2022-2027 (%)
- 9.2 Geographic comparison
- Exhibit 69: Chart on Geographic comparison
- Exhibit 70: Data Table on Geographic comparison
- 9.3 North America – Market size and forecast 2022-2027
- Exhibit 71: Chart on North America – Market size and forecast 2022-2027 ($ billion)
- Exhibit 72: Data Table on North America – Market size and forecast 2022-2027 ($ billion)
- Exhibit 73: Chart on North America – Year-over-year growth 2022-2027 (%)
- Exhibit 74: Data Table on North America – Year-over-year growth 2022-2027 (%)
- 9.4 Europe – Market size and forecast 2022-2027
- Exhibit 75: Chart on Europe – Market size and forecast 2022-2027 ($ billion)
- Exhibit 76: Data Table on Europe – Market size and forecast 2022-2027 ($ billion)
- Exhibit 77: Chart on Europe – Year-over-year growth 2022-2027 (%)
- Exhibit 78: Data Table on Europe – Year-over-year growth 2022-2027 (%)
- 9.5 APAC – Market size and forecast 2022-2027
- Exhibit 79: Chart on APAC – Market size and forecast 2022-2027 ($ billion)
- Exhibit 80: Data Table on APAC – Market size and forecast 2022-2027 ($ billion)
- Exhibit 81: Chart on APAC – Year-over-year growth 2022-2027 (%)
- Exhibit 82: Data Table on APAC – Year-over-year growth 2022-2027 (%)
- 9.6 Middle East and Africa – Market size and forecast 2022-2027
- Exhibit 83: Chart on Middle East and Africa – Market size and forecast 2022-2027 ($ billion)
- Exhibit 84: Data Table on Middle East and Africa – Market size and forecast 2022-2027 ($ billion)
- Exhibit 85: Chart on Middle East and Africa – Year-over-year growth 2022-2027 (%)
- Exhibit 86: Data Table on Middle East and Africa – Year-over-year growth 2022-2027 (%)
- 9.7 South America – Market size and forecast 2022-2027
- Exhibit 87: Chart on South America – Market size and forecast 2022-2027 ($ billion)
- Exhibit 88: Data Table on South America – Market size and forecast 2022-2027 ($ billion)
- Exhibit 89: Chart on South America – Year-over-year growth 2022-2027 (%)
- Exhibit 90: Data Table on South America – Year-over-year growth 2022-2027 (%)
- 9.8 US – Market size and forecast 2022-2027
- Exhibit 91: Chart on US – Market size and forecast 2022-2027 ($ billion)
- Exhibit 92: Data Table on US – Market size and forecast 2022-2027 ($ billion)
- Exhibit 93: Chart on US – Year-over-year growth 2022-2027 (%)
- Exhibit 94: Data Table on US – Year-over-year growth 2022-2027 (%)
- 9.9 China – Market size and forecast 2022-2027
- Exhibit 95: Chart on China – Market size and forecast 2022-2027 ($ billion)
- Exhibit 96: Data Table on China – Market size and forecast 2022-2027 ($ billion)
- Exhibit 97: Chart on China – Year-over-year growth 2022-2027 (%)
- Exhibit 98: Data Table on China – Year-over-year growth 2022-2027 (%)
- 9.10 Germany – Market size and forecast 2022-2027
- Exhibit 99: Chart on Germany – Market size and forecast 2022-2027 ($ billion)
- Exhibit 100: Data Table on Germany – Market size and forecast 2022-2027 ($ billion)
- Exhibit 101: Chart on Germany – Year-over-year growth 2022-2027 (%)
- Exhibit 102: Data Table on Germany – Year-over-year growth 2022-2027 (%)
- 9.11 UK – Market size and forecast 2022-2027
- Exhibit 103: Chart on UK – Market size and forecast 2022-2027 ($ billion)
- Exhibit 104: Data Table on UK – Market size and forecast 2022-2027 ($ billion)
- Exhibit 105: Chart on UK – Year-over-year growth 2022-2027 (%)
- Exhibit 106: Data Table on UK – Year-over-year growth 2022-2027 (%)
- 9.12 France – Market size and forecast 2022-2027
- Exhibit 107: Chart on France – Market size and forecast 2022-2027 ($ billion)
- Exhibit 108: Data Table on France – Market size and forecast 2022-2027 ($ billion)
- Exhibit 109: Chart on France – Year-over-year growth 2022-2027 (%)
- Exhibit 110: Data Table on France – Year-over-year growth 2022-2027 (%)
- 9.13 Market opportunity by geography
- Exhibit 111: Market opportunity by geography ($ billion)
- Exhibit 112: Data Tables on Market opportunity by geography ($ billion)
10 Drivers, Challenges, and Trends
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Exhibit 113: Impact of drivers and challenges in 2022 and 2027
- 10.4 Market trends
11 Vendor Landscape
- 11.1 Overview
- 11.2 Vendor landscape
- Exhibit 114: Overview on Criticality of inputs and Factors of differentiation
- 11.3 Landscape disruption
- Exhibit 115: Overview on factors of disruption
- 11.4 Industry risks
- Exhibit 116: Impact of key risks on business
12 Vendor Analysis
- 12.1 Vendors covered
- Exhibit 117: Vendors covered
- 12.2 Market positioning of vendors
- Exhibit 118: Matrix on vendor position and classification
- 12.3 ABP Food Group Ltd.
- Exhibit 119: ABP Food Group Ltd. – Overview
- Exhibit 120: ABP Food Group Ltd. – Product / Service
- Exhibit 121: ABP Food Group Ltd. – Key offerings
- 12.4 Agrolimen SA
- Exhibit 122: Agrolimen SA – Overview
- Exhibit 123: Agrolimen SA – Product / Service
- Exhibit 124: Agrolimen SA – Key offerings
- 12.5 Beaphar Beheer BV
- Exhibit 125: Beaphar Beheer BV – Overview
- Exhibit 126: Beaphar Beheer BV – Product / Service
- Exhibit 127: Beaphar Beheer BV – Key offerings
- 12.6 Champion Petfoods Holding Inc.
- Exhibit 128: Champion Petfoods Holding Inc. – Overview
- Exhibit 129: Champion Petfoods Holding Inc. – Product / Service
- Exhibit 130: Champion Petfoods Holding Inc. – Key offerings
- 12.7 Colgate Palmolive Co.
- Exhibit 131: Colgate Palmolive Co. – Overview
- Exhibit 132: Colgate Palmolive Co. – Business segments
- Exhibit 133: Colgate Palmolive Co. – Key offerings
- Exhibit 134: Colgate Palmolive Co. – Segment focus
- 12.8 Doskocil Manufacturing Co. Inc.
- Exhibit 135: Doskocil Manufacturing Co. Inc. – Overview
- Exhibit 136: Doskocil Manufacturing Co. Inc. – Product / Service
- Exhibit 137: Doskocil Manufacturing Co. Inc. – Key offerings
- 12.9 General Mills Inc.
- Exhibit 138: General Mills Inc. – Overview
- Exhibit 139: General Mills Inc. – Business segments
- Exhibit 140: General Mills Inc. – Key news
- Exhibit 141: General Mills Inc. – Key offerings
- Exhibit 142: General Mills Inc. – Segment focus
- 12.10 heristo aktiengesellschaft
- Exhibit 143: heristo aktiengesellschaft – Overview
- Exhibit 144: heristo aktiengesellschaft – Product / Service
- Exhibit 145: heristo aktiengesellschaft – Key offerings
- 12.11 Mars Inc.
- Exhibit 146: Mars Inc. – Overview
- Exhibit 147: Mars Inc. – Product / Service
- Exhibit 148: Mars Inc. – Key news
- Exhibit 149: Mars Inc. – Key offerings
- 12.12 Monge and C Spa
- Exhibit 150: Monge and C Spa – Overview
- Exhibit 151: Monge and C Spa – Product / Service
- Exhibit 152: Monge and C Spa – Key offerings
- 12.13 Nestle SA
- Exhibit 153: Nestle SA – Overview
- Exhibit 154: Nestle SA – Business segments
- Exhibit 155: Nestle SA – Key news
- Exhibit 156: Nestle SA – Key offerings
- Exhibit 157: Nestle SA – Segment focus
- 12.14 Schell and Kampeter Inc.
- Exhibit 158: Schell and Kampeter Inc. – Overview
- Exhibit 159: Schell and Kampeter Inc. – Product / Service
- Exhibit 160: Schell and Kampeter Inc. – Key offerings
- 12.15 Tail Blazers
- Exhibit 161: Tail Blazers – Overview
- Exhibit 162: Tail Blazers – Product / Service
- Exhibit 163: Tail Blazers – Key offerings
- 12.16 The J.M Smucker Co.
- Exhibit 164: The J.M Smucker Co. – Overview
- Exhibit 165: The J.M Smucker Co. – Business segments
- Exhibit 166: The J.M Smucker Co. – Key news
- Exhibit 167: The J.M Smucker Co. – Key offerings
- Exhibit 168: The J.M Smucker Co. – Segment focus
- 12.17 Unicharm Corp.
- Exhibit 169: Unicharm Corp. – Overview
- Exhibit 170: Unicharm Corp. – Business segments
- Exhibit 171: Unicharm Corp. – Key offerings
- Exhibit 172: Unicharm Corp. – Segment focus
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Exhibit 173: Inclusions checklist
- Exhibit 174: Exclusions checklist
- 13.3 Currency conversion rates for US$
- Exhibit 175: Currency conversion rates for US$
- 13.4 Research methodology
- Exhibit 176: Research methodology
- Exhibit 177: Validation techniques employed for market sizing
- Exhibit 178: Information sources
- 13.5 List of abbreviations
- Exhibit 179: List of abbreviations
About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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Website: www.technavio.com
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