REHOVOT, Israel–(BUSINESS WIRE)–LUSIX, a prime grower of lab-grown diamonds (LGDs), today unveiled its Sun Grown DiamondsTM, revealing that its entire diamond growing operation is now 100% solar powered. LUSIX is the world’s first producer of 100% solar powered lab-grown diamonds.
LUSIX announced that the entire Company, including all its diamond growing operations, is fully powered by a dedicated 30-megawatt solar farm situated in southern Israel, ensuring that all LUSIX’s energy consumption is 100% accounted for by solar power. This significant milestone in lab-grown diamond production supports the Company’s mission to sustainably produce the highest quality lab-grown diamonds. LUSIX will supply its solar powered lab-grown diamonds under the commercial name: Sun Grown DiamondsTM.
“LUSIX is firmly committed to push the boundaries of both technology and sustainability,” said Benny Landa, LUSIX chairman and founder. “The diamond growing process is highly energy intensive. By employing 100% solar power, LUSIX is contributing significantly to the reduction of emissions in the diamond industry, helping to protect our planet for future generations. Being the first company to power its entire diamond growing operation with solar energy, we are setting new sustainability standards – and are making a very powerful statement: lab-grown diamonds of even the very highest quality can be produced sustainably, meeting an ever-increasing consumer desire for luxury goods that are thrilling to own and sustainably created.”
“LUSIX is committed to the highest level of sustainable practices and is sustainable-certified by SCS Global Services, an independent verification authority,” said LUSIX CEO Dr. Silviu Reinhorn. “With Sun Grown DiamondsTM
About LUSIX
LUSIX is a technology-driven, prime grower of lab-grown diamonds (LGDs). Marketing its diamonds under the Sun Grown DiamondsTM mark, LUSIX is the world’s first 100% solar-powered LGD producer. The Company is unique in its ability to grow custom shaped rough diamonds, including LUSIX’s proprietary Pyramid Diamond, as well as colored rough diamonds. LUSIX is committed to the highest level of quality and traceability practices and is independently certified for its sustainability. LUSIX diamonds are grown in Israel in the world’s most scientifically advanced manufacturing facility. The Company is vertically integrated, from the design and manufacture of its own custom-made reactors to large scale production of premium quality diamonds. They are also chosen by leading luxury brands worldwide including a recent investment by LVMH Luxury Ventures.
For more information, visit www.lusix.com or contact Liz Chatelain, elchat@mvimarketing.com, or Daniel Kahn, daniel.kahn@lusix.com.