Ericsson and Ooredoo partner to ensure football fans have unforgettable 5G experiences at 2022 sports event in Qatar
– Ericsson will support state-of-the-art network optimization and event management in eight connected stadiums across six cities
– Network management partnership covers 5G experiences in airports, fan zones and major tourist attractions
– By utilizing the full potential of 5G, Ericsson and Ooredoo Qatar will deliver seamless, immersive and high-performance experiences
KISTA, Sweden, Nov. 15, 2021 /PRNewswire/ — Ericsson (NASDAQ: ERIC) and Ooredoo Qatar are partnering to ensure that hundreds of thousands of football fans from around the world will enjoy the best next-gen 5G connectivity experiences possible – inside several event stadiums and across the country – when Qatar hosts a major global football tournament from November to December 2022.
The partners will provide network optimization and event management and 5G connectivity in eight stadiums across six cities, as well as in dedicated fan zones, airports and places of attraction.
Football fans will be able to enjoy the connectivity experience benefits even sooner as Ooredoo Qatar and Ericsson are also teaming up on event network management for a regional tournament in Qatar from 30 November to 18 December 2021.
Ericsson and Ooredoo Qatar’s ongoing 5G-focused nationwide network modernization is enabling Ooredoo Qatar to swiftly deploy new technology towards the goal of nationwide 5G coverage.
The strengthened Ericsson-powered RAN network will enable Ooredoo Qatar to offer and facilitate fan use cases based on enhanced mobile broadband, with very high network speeds, low latency and large data capacity. Fans will be able to enjoy high-definition real-time interactivity and streaming experiences.
Ericsson Radio System products and solutions have been used in stadiums in other parts of the world to boost connectivity and increase capacity, giving fans a superior ability to stream live from the sports venue in addition to interactive communication and social networking services.
Sheikh Mohammed Bin Abdulla Al Thani, Deputy Group Chief Executive Officer and Chief Executive Officer of Ooredoo Qatar says: “Expectations are running high for the major football tournament in Qatar in 2022, making it ever more important for us to leverage the full potential of 5G. As a global pioneer of the fifth generation technology, we aim to deliver seamless experiences to visitors as well as spectators and provide a highly digital, immersive and intelligent Qatar 2022 tournament experience to our subscribers. We are thrilled to partner with Ericsson in demonstrating the best of cellular technology and ensuring a world-class immersive experience at the most anticipated sporting event in the Middle East
Fadi Pharaon, President of Ericsson Middle East and Africa, says: “After equipping Qatar’s stadiums with the best-in-class Ericsson Radio System, we are thrilled to partner with Ooredoo to bring our sports event management and network operations expertise to Qatar. We look forward to power a fully 5G-enabled football tournament, leveraging the combination of extensive capacity, high speed and low latency that will enable us to deliver interactive, digital and immersive sporting experiences to football fans. Through our expertise and experience, we aspire to support our customers around the world to deliver exceptional, high-performance, digital and immersive fan experiences at major sporting events.”
With 5G delivering the capabilities for advanced and time-critical services at scale, combined with a strong demand for mobile sports applications, communications service providers now have a great opportunity to take the stadium experiences to the next level.
NOTES TO EDITORS
Ericsson enables communications service providers to capture the full value of connectivity. The company’s portfolio spans the business areas Networks, Digital Services, Managed Services and Emerging Business. It is designed to help our customers go digital, increase efficiency and find new revenue streams. Ericsson’s innovation investments have delivered the benefits of mobility and mobile broadband to billions of people globally. Ericsson stock is listed on Nasdaq Stockholm and on Nasdaq New York. www.ericsson.com
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