Employers must better understand their people to improve staff retention

TRUMBULL, Conn.–()–Staff retention has become a key issue for employers as many risk losing their best people now economic confidence is returning. Often employers do not know why or if their staff may be considering leaving.

Employers should use staff tests to get the information they need about their employees to tailor support or development plans that boost retention, according to Questionmark, the online assessment provider.

In the US, the Association for Talent Acquisition Professionals has reported that employee turnover is rising across many industries.1 In the UK, 48% of office workers have said they have found a new role, are actively looking, or will be leaving their job this year, according to research by recruitment software company Beamery.2

There are many reasons why staff may want to leave. In healthcare, more than half of workers who change jobs do so because they want a new challenge.3 In financial services, it may be a result of the long-hours working culture.4

Whatever the reason, staff turnover is expensive for employers. Lost productivity and knowledge alongside new hiring, training, and onboarding translate into costs of around a third of annual salary.5 So, firms that do not understand why their people may want to leave could face significant losses this year.

Staff assessments can be used to assess the skills and attitudes of the workforce. With this information, employers can create tailored and meaningful career development plans, increasing engagement.

Assessments and surveys can also reveal wellbeing issues among the workforce. Employers can then strengthen and tailor support accordingly.

Lars Pedersen, CEO of Questionmark, said: “Workers may have stayed put during the pandemic. But as optimism and normality return, employers may lose their best staff. Staff retention is becoming the number one issue firms face.

“With our online assessment platform, employers can get valuable information about their workforce so they can make better people decisions. They can increase worker engagement and improve staff retention.”


Notes to editors

About Questionmark

Questionmark unlocks performance through reliable and secure online assessments.

Questionmark provides a secure enterprise-grade assessment platform and professional services to leading organizations around the world, delivered with care and unequalled expertise. Its full-service online assessment tool and professional services help customers to improve their performance and meet their compliance requirements. Questionmark enables organizations to unlock their potential by delivering assessments which are valid, reliable, fair and defensible.

Questionmark offers secure powerful integration with other LMS, LRS and proctoring services making it easy to bring everything together in one place. Questionmark’s cloud-based assessment management platform offers rapid deployment, scalability for high-volume test delivery, 24/7 support, and the peace-of-mind of secure, audited U.S., Australian and European-based data centers.






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