DEERIKA Launches Deerika Mobile App and Deerika Plus Membership Program for Customers

In a bid to aggressively scale up its Omni-channel retail business, DEERIKA – the one-stop retail hypermarket, announces the launch of Deerika App in Gurugram and the all-new Deerika plus membership program for customers, which started in April 2022.


To bring more and more customers to the Deerika App, the retail hypermarket is running hard-to-resist offers for all new users. This includes 10% cashback on 1st purchase order, 20% cashback on 2nd purchase Order and 30% cashback on 3rd purchase order. The maximum redemption for the cashback offer is Rs. 200 and no two offers will be clubbed together.


The new Deerika Plus Membership Program witnessed an overwhelming response from customers since its inception last month. All customers under the exclusive membership program stand the chance to get 5% cashback over and above all the offers, gets to save extra cash on every purchase, and all loyal Deerika customers get the privilege of fast billing counters on the shop floor without any hassle for waiting in the billing queue. Additionally, there is Free Home Delivery with minimum shopping of Rs. 99, along with priority customer services.


To enjoy the membership benefits, all a customer needs to do is to pay an enrolment fee of Rs. 1999 + Taxes, valid for 1 year. On enrolment, every member will get an assured goodie bag of Rs. 2000, which currently includes DEERIKA king-size bedsheets, DEERIKA Towels and 6 Pc Glass set.



Established in 2017, DJT Ventures is the brainchild of Akash Anand, who is driven by the vision of creating a conglomerate through Retail, Financial Services and Insurance Broking. Promoting businesses in these verticals via separate companies for each of them, DJT Ventures has established a presence in New Delhi, Noida (Uttar Pradesh) and Gurugram (Haryana), with plans to expand to other parts of the NCR with more hypermarkets in the coming years.


DEERIKA began its journey in 2020 with the first Hypermarket in Sector 51, Gurugram. It guarantees discounts on all products, including grocery, fresh produce, utensils, crockery, home appliances and clothing for men, women and children. Apart from having top brands under one roof, DEERIKA has more than 100 products under its private label. It provides the most economical rates and an international shopping experience with a ‘Cartful of Happiness’.

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