The e-commerce major ‘Snapdeal’ has taken lead in launching first mega sale this festive season. The company unveiled heavy discounts on electronics through ‘Electronics Monday’ sale. Snapdeal is specifically targeting gadgets category unlike its counterparts Amazon, Flipkart and Shopclues, which are going to organise sales in all segments. The online retailer is probably aiming at electronics because smartphones, tablets and camera’s drive the sales of online shopping portals in India.
The company pleasantly shocked its customers by offering massive discounts on premium products such as iPhones. Though deals were changing hourly, iPhone 5s was spotted for Rs.24, 999/- on the website. That’s is less than half of market price. The Moto E 2nd generation’s 3G version was available for Rs.4, 999/- and 4G version was available for Rs.5, 999/- on Snapdeal. Looks like Motorola is moving away from its traditional retail partner Flipkart during this festive season.
The discount on Lenovo laptops was as high as 25%. Snapdeal was offering Lenovo G50 Notebook for Rs.23, 990/-. The market price of this laptop is as high as Rs.31, 790/-. Google’s former flagship Nexus 5 smartphone was selling at Rs.16, 000/-. Snapdeal was giving away Google’s ultimate streaming device ‘Chromecast’ for free along with nexus device.
The electronics sale worked well for shutterbugs too. Canon’s entry level DSLR model 1200D was selling for Rs.22, 990/- along with two kit lenses. Nikon Coolpix L340, a 20MP semi SLR was priced at Rs.8990/-. Other camera accessories such as selfie sticks, tripods were available at lower prices too.