Asus and Flipkart enters a strategic partnership

Partnership deals that can earn profit to both Asus and Flipkart

Flipkart has shaken hands with Asus in order to co-create products that will suit Indian needs. An MOU has been signed by both the teams that announce Flipkart to be the main distributor of the Asus products. The products mainly include smartphones for coming years.

The release of Asus Zenfone Max Pro will be released through Flipkart and there will be a disruption in the launch as claimed by Asus and Flipkart. Not much is known about the Asus Zenfone Max Pro but the thing of hardware that is know is that it will run on Qualcomm Snapdragon 636 which was first released by Xiaomi Redmi Note 5 Pro this year.

Depending on the prize it can be said that Asus Zenfone Max Pro will give a tough competition to the Xiaomi Redmi Note 5 Pro which is having the same processor in the coming days.

The main motive of Flipkart

Flipkart is not new to exclusives. Flipkart claims that Flipkart is the only one who started the exclusive concepts in India. Flipkart aspires in gaining 40 percent of the market of smartphones share by the year 2020 under the new 40 by 20 vision of partnership. Flipkart wishes in adding 100 million users of smartphones by the year 2020 to the current base of 330 million.  Through the collaboration, Asus is looking for the gain of consumer insights. This will help Asus to make well-suited products in the Indian market in the next coming years.

The adaptation of smartphones in India was driven by Flipkart by innovation and also by the deep sense which meets the demands of the consumers. Flipkart said that by establishing the partnership with Asus they are multiplying these efforts.

According to Jerry Shen the CEO of Asus, establishing partnership with Flipkart will lead Asus to create products in tremendous opportunity and also different services that will fulfill the market needs. Asus will be gaining more insight into establishing a partnership with Flipkart which will help Asus in developing more products that are suitable for the Indian market.