Microsoft is taking the market by the storm with its thinnest tablet; Surface Go. This new device sports a 10inch screen and weighs just 1.15 lbs. With this tablet, Microsoft hopes to capture the market that the Surface Pro failed to penetrate; businesses and individuals who wanted a Surface laptop but at a cheaper price tag. Surface Go is priced at $399 to begin with and this price goes up if a keyboard is added to the set up.
This tablet looks like Surface Pro’s smaller version. It comes with almost all the knick knacks offered by the Pro version which include a built-in kickstand, facial recognition and a front facing camera. With this tablet Microsoft has added a USB-C 3.1 port, which can charge the tablet and can even help sending out tablet’s data to other devices.
The July 10th announcement of Surface Go has surprised many in the market given that this tablet is currently one of the cheapest products offered by the company. Industry experts are waiting to see if this product can bring in customers for the company who are otherwise lured by Apple. The chances are slim but with electronic devices and an ever changing customer inclinations, this tablet might as well find its customers in students and other individuals with a bigger budget.
Surface Go has a tough challenge ahead of it as its makers have failed to create a surprise with this device. The tablet market at the moment is ruled by Apple iPad which is much more fancy and productive than Surface Go and even costs less. Further, it will be difficult to beat its own big brother Surface Pro because right now it costs only $100 more when fully loaded. So, let’s wait and watch.
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